Mary Writes

Can Arduino teach Qualcomm how to talk to developers?

The New Stack

November 02, 2025

Mary Branscombe's avatar
Mary Branscombe
3mo

when I heard about Qualcomm buying Arduino I thought what different relationships they have with developers and then I thought maybe that's why they're buying them? Leendert van Doorn engineering SVP @ qualcomm tells me I've figured it out but @monkchips.com warns me it's going to be a balancing act

Can Arduino Teach a Tech Giant How To Win Over Developers?

Can Arduino Teach a Tech Giant How To Win Over Developers?

Open source infrastructure meeting strong commercial integration isn’t always a good fit, but Qualcomm and Arduino hope to change that narrative.


https://thenewstack.io/can-arduino-teach-a-tech-giant-how-to-win-over-developers/
Mary Branscombe's avatar
Mary Branscombe
3mo

it will be fascinating to see if the two cultures can learn from and improve each other; I wonder if it would have worked better if Arduino had ever set up that foundation that kind of fell by the wayside

Can Arduino Teach a Tech Giant How To Win Over Developers?

Can Arduino Teach a Tech Giant How To Win Over Developers?

Open source infrastructure meeting strong commercial integration isn’t always a good fit, but Qualcomm and Arduino hope to change that narrative.


https://thenewstack.io/can-arduino-teach-a-tech-giant-how-to-win-over-developers/?utm_campaign=trueanthem&utm_medium=social&utm_source=linkedin
Mary Branscombe's avatar
Mary Branscombe
3mo

and for all the people who will rightly be saying 'Qualcomm?!' followed by whatever choice phrase, I'll note that where I know Leendert van Dorn from is incubating (eventually Windows) Arm server hardware at Microsoft

Can Arduino Teach a Tech Giant How To Win Over Developers?
Open source infrastructure meeting strong commercial integration isn’t always a good fit, but Qualcomm and Arduino hope to change that narrative.
https://thenewstack.io/can-arduino-teach-a-tech-giant-how-to-win-over-developers

  • Qualcomm

  • Arduino

  • Linux

  • Arm

  • maker

  • developer

  • hardware

  • company culture

  • open hardware

  • robotics

  • IoT

  • IDE

Subscribe to Mary Writes
to get updates in Reader, RSS, or via Bluesky Feed
State of the edge 2020: hardware
Talos Linux: Rethink running Kubernetes